In Focus Vol. 1 No. 6
Profiling, Pudding & Paper
An ICC profile is only one ingredient in
the recipe for accurate color. Here’s a
great tip for using an ICC paper profile.
By
Tom Hauenstein
When I’m talking to photographers or fine
art reproducers about a new printable material,
I’m often asked, “Is there an ICC profile?” This
is a sign that our industry recognizes the importance
of a color managed workflow, which is great. However,
there’s a very important follow-up question
that I rarely, if ever, hear… “Do you
have the list of settings used to create this profile?”
Many believe that just by using a profile somewhere
during their print process, the results should be
perfect. Unfortunately, a profile is just one part
of the solution, and a lot more needs to be considered.
It’s kind of like looking up the recipe for
a pudding and only finding the word sugar.
So what else needs to be considered?
For the sake of this article, assume
that your workflow from camera/scanner through Photoshop
and color correction is sound. You are now at the
point where you have a file that is ready to print.
You need an ICC Profile for the printer, ink, and
media profile you ’re going to use. You can usually
obtain these by downloading the profile from the
manufacturer’s website. If there is no ICC
profile for your printer, paper, and ink, then expect
to always struggle with accurate color rendering.
You also need the list of settings used to create
this profile; otherwise, the profile you downloaded
is useless. Here’s an example of a typical printer
settings document from LexJet for its profiles:

Note that there are four main settings that must
be used in order for the profiles to work:
1) Media Setting
With the Epson driver, the media
setting determines ink saturation (linearization),
and media feed adjustment. If you do not select
the same media used to create the profile, your
results will be drastically different.
2) Resolution
1440 dpi is the resolution used for
the profiles. If you were to use one of these
1440-dpi profiles and print at 720 or 2880, the
chances of hitting perfect color are diminished
greatly. We choose 1440 dpi because it gives the
best visible resolution without wasting time and
ink.
3) High Speed Checkbox
This determines whether the printer
prints bi-directionally or uni-directionally.
Bi-directional printing will reduce the amount
of time to finish a print, but usually brings
with it a loss in detail and image sharpness. To optimize the quality of your prints, leave high speed unchecked.
4) No Color Adjustment Checkbox
By checking this box, you disable
the printer’s color management. This is really important because you want Photoshop
to color manage the image with the downloaded ICC profile. Epson offers more information about this setup and the appropriate steps, which I've provided here. If your printer also manages
color, the image will be double color-corrected,
and the result will be dismal, kind of like an
asparagus pudding.

Tom is LexJet’s technical support director.
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